Color is an element that is part of our world. It is present in the natural environment and inspires everything Man produces. When we talk about Interior Design, color plays a crucial role. Let’s see what the power of colors is in this article.
For an interior designer, often the challenge is not defining the decorative style, the appropriate pieces, or meeting what the client is looking for. The challenge is getting the colors right. They are a fundamental and inconstant element whose tones are so variable that they need to be used in the proper proportions. Otherwise, they risk destroying the entire harmony of a space.
Using color psychology in interior design is a way of ensuring that the environment conveys the sensations desired by the client, but also of:
- Ensure functionality, with a synergy between the purpose of space and color;
- Create connection when color symbolizes the client’s goals;
- Valuing space;
In this way, when creating an interior design project, it is necessary to consider the preference of those who will enjoy that environment and adapt the color to the intended atmosphere. Ensuring a harmonious and pleasant chromatic combination that corresponds to visual communication is challenging for the interior designer.
Interior Design and Color Psychology
Color psychology is a powerful tool since, as we’ve seen, colors play a vital role in the message and feeling we want to convey in a room. In this field of study, the influence of colors concerning the sensations of the human body is evaluated to understand why certain tones stimulate certain feelings, such as love, anger, anxiety, creativity, joy, sadness, and comfort, among others.
By applying Color Psychology in interior design, you will be composing an environment from pieces that are responsible for certain emotions, just thanks to the correct use of colors. Let’s understand what influence specific colors have on our feelings.
1. Yellow
It is a color that stimulates creativity, enhances joy, and brings energy, prosperity, and optimism to the environment. It is also a tone that encourages logical thinking, enlightenment, and communication.
Yellow is the happiest of all colors.
2. Blue
The deepest shades of blue, such as navy blue, convey trust, loyalty, and success. On the other hand, lighter tones emanate a sense of calm and tranquillity. It is also a color that encourages communication, commonly used in offices.
Blue appears to be transparent, moist, calm, and relaxing.
3. White
It is the color associated with wisdom, peace, and hygiene. It can convey calm and simplicity, but when used in excess, it can generate a feeling of emptiness and isolation.
There are many psychological and physiological justifications for not using white as the dominant color. However, it is the color that best highlights the others when they are punctual.
4. Red
It is one of the most vibrant and stimulating colors because it is dominant and dynamic. It transmits energy and emotion and causes passionate and intense reactions, but if used excessively, it can accelerate metabolism. It is sometimes a demanding tone to incorporate, but it can be used in distinctive details, which has a point in the Red Dress tone that distinguishes it.
5. Green
It refers to balance, health, renewal, tranquillity, security, stability, and calm. Unlike red, it’s a restful eye color that we associate with nature and, as such, has a relaxing, calming vibe.
Green can symbolize nature.
6. Brown
It is associated with comfort and relaxation as a symbol of support and stability. It is also a color that encourages organization and refers to nature, being, therefore, one of the main color trends of the last seasons,
There is a big difference between wood and brown paint. Wood and stone feel very comfortable and warm
7. Black
Black is a neutral tone that guarantees sophistication, modernity and elegance in a room. It is a color widely used in modern environments, but in excess, it can generate a hostile environment.
Black is associated with oppressive power, darkness, and the unknown. In interior design, professionals use grey color often to make the volume appear to be set back or to highlight other colors.
8. Orange
It is an exotic, penetrating, stimulating, and uplifting color associated with success, creativity, and enthusiasm.
Choosing the right color is the first step.
“Colors define spaces and sensations. They shape the light, transform the house, call us or throw us”
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